Campaign Performance Tracker Dashboard

Campaign Performance Tracker

Open the file on your laptop.

Key Features of the Campaign Performance Tracker Dashboard:

1. Overall Campaign Metrics:
   • Displays total sales, total profit, and actual amount spent.
   • Shows key performance indicators like ROI, CPC, and CTR.
2. Campaign Performance Overview:
   • Highlights the number of profitable campaigns and campaigns in loss.
3. Sales & Profit Analysis:
   • Monthly breakdown of sales and profit with bar charts for clear comparison.
4. Budget vs. Actual Spend:
   • Line graph comparing actual spending against the budget throughout the year.
5. Clicks & Impressions Tracking:
   • Visual representation of monthly clicks and impressions to gauge campaign reach.
6. Filter Options:
   • Filters for status (Profitable/Loss), month, and specific campaigns for customized views.
7. Data Sheet Integration:
   • Quick access to detailed data with an integrated "Data Sheet" button.